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DRIVING FEMALE SPORTS FORWARD BY CREATING VISIBILITY & OPPORTUNITY.

To drive real change we’re working to:

demonstrating strong and varied examples of what women are capable of in sport, in the workplace and beyond.
creating empowering female content & strong media partnerships to encourage journalists & broadcasters to actively engage with progressing women’s sport to raise its profile.
talking to the people & organisations who have the power to reshape the sporting landscape.

DRIVING FORCE SERIES: We meet some of the most successful athletes of all time and the driving forces who inspired and motivated them.

These female athletes are all part of a generation that is addressing the balance of equality in sports for women, sharing some of the most controversial and uplifting stories to date.

With the rocketing expansion of women’s sport, Driving Force celebrates and showcases the stories of the biggest sporting names and their stories of skill, resilience and determination.

Each episode features a sports star in an open and honest conversation with our host, Judy Murray. With no topic off limits, discussions will unravel the personal hurdles and physical and mental barriers each woman has overcome, to those who have empowered and motivated these sporting icons to defeat the odds.

In each of their sports, our guests have made a significant impact with Driving Force celebrating the manner in which these pioneers and trailblazers have paved the way for the next generation of women in sport.